Privacy Policy

Last updated: 01/21/2021

At Root Logic Ventures, Inc. (“Root Logic, “we”, “us”, or “our”) we respect your privacy and are committed to protecting it through compliance with this Privacy Policy. This Privacy Policy describes the types of information we may collect from you or that you may provide when you visit or make a purchase from getrootlogic.com (the “Site” or “Website”) or otherwise interact with us, and our practices for collecting, using, maintaining, protecting and disclosing that information.

This Privacy Policy applies to information we collect:

On the Website.
In electronic messages between you and the Website.
By phone, email, text, chat and other communication services.
By third-party survey websites.
Through mobile and desktop applications you download from this Website, which provide dedicated non-browser-based interaction between you and this Website.
When you interact with our advertising and applications on third-party websites and services, if those applications or advertising include links to this Privacy Policy.

Please read this Privacy Policy carefully to ensure that you understand our policies and practices regarding your information and how we will treat it. If you do not agree with our policies and practices, your choice is not to use the Website. By accessing or using the Website, you agree to this Privacy Policy. This policy may change from time to time as provided below. Your continued use of the Website after we make changes is deemed to be acceptance of those changes, so please check the policy periodically for updates.

Description of Users and Acceptance of Terms

This Privacy Policy applies to anyone visiting the Website (“Visitors”), and users or customers of any of our products, services or subscriptions (“Customers”).

Visitors and Customers agree to be bound by the terms of this Privacy Policy and the accompanying Terms of Service.

Collection and Usage of Personal Information

Visitors and Customers authorize Root Logic to receive and collect these types of information:

Device Information

When you visit the Website, we automatically collect certain information about your device, including information about your web browser, language, IP address, time zone, and cookies that are installed on your device. Additionally, as you browse the Website, we collect information about the individual web pages, products and services that you view, which websites or search terms referred you to the Website, and information about how you interact with the Website. We refer to this automatically collected information as “Device Information.”

We collect Device Information using the following technologies:

“Cookies”, which are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
“Log files”, which track actions occurring on the Website, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
“Web beacons,” “tags,” and “pixels”, which are electronic files used to record information about how you browse the Website.

We use your Device Information to help us screen for potential risk and fraud, improve or optimize the Website, and use advertising and retargeting technologies to inform you about our products, services and subscriptions.

We use third-party analytics services that use Device Information in order to help us evaluate how you interact with our products, services, subscriptions, to understand your mobile and internet usage, to build reports, to analyze performance and to receive demographic data. The third parties listed below are parties we currently work with but are subject to change from time to time. By accessing the Webite, you consent to the processing of data by these third-party services. Please find a link to each of their privacy policies below:

Google Analytics: https://www.google.com/analytics

Personal Information:

In order for us to improve our product and service offering, you will be asked to provide us with personal information about yourself, such as your name, age, gender, email address, phone number and zip code. In addition, if you are interested in purchasing a product, service or subscription from us, you will be asked to provide us with your shipping address. We refer to this information as “Personal Information”.

Lifestyle Information:

In order for us to help you receive personalized recommendations and the optimal Root Logic products, you will be asked to provide us with your Personal Information, as well as information about your health, wellness, and daily habits. This information includes, but is not limited to dietary habits and restrictions, medical conditions and health goals. We refer to this information as “Lifestyle Information”.

Billing Information:

In order to purchase a product, service or subscription, we will ask you to provide us with your Personal Information, as well as information regarding a credit card number, expiration date, security code, billing address, promotional code and similar information, which we refer to as “Billing Information”. We do not obtain access to your Billing Information, as that information will be processed by our third-party payment vendors pursuant to the terms and conditions of their terms of service and privacy policies.

Order Information:

When purchasing a product, service or subscription, we collect Personal Information, Billing Information as well as information about the product, service or subscription you receive. We refer to this information as “Order Information”. We use Order Information to fulfill any orders placed through the Website, to communicate with you, to screen orders for potential risk or fraud, to improve existing and develop new products, services and subscriptions, and provide you with information or advertising relating to our products, services and subscriptions.

We share Order Information with third parties to power our online store. By accessing the Website, you consent to the processing of data by these third-party services, which you may find here: https://www.shopify.com/legal/privacy.

Information Sharing

We may share or permit third-party advertising companies and social media companies to collect Device Information from our Website. This information may be used to display information or advertising on other devices, websites, apps or services. Please note that we do not share any Personal Information with these services.

For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at: http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by visiting:

Facebook: https://www.facebook.com/settings/?tab=ads
Google: https://www.google.com/settings/ads/anonymous
Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
Digital Advertising Alliance: http://optout.aboutads.info/

Please note that we do not alter our Website’s data collection and use practices when we see a Do Not Track signal from your browser.

You allow us to share Device Information, Personal Information, Lifestyle Information and Order Information to improve and inform you about our Website, products, services and subscriptions and those of promotional partners as described below:

Third Party Providers:
We engage other persons and entities to perform business-related activities, such as order fulfillment, logistics, customer service, marketing services and technical services. We grant these companies access to the information necessary to perform their services and as allowed by law. In addition, information may be shared with Root Logic parent companies, subsidiaries, affiliates and other companies commonly controlled by us.
Corporate Transactions:
In the event of a merger, acquisition, dissolution, reorganization, sale of stock, assets or similar transaction, the Information may be transferred as part of the transaction.
Anonymized Information:
In order to improve our products, services and subscriptions, we may share information with third parties in an anonymized and aggregated form. This anonymized information will not reveal any Personal Information.
Requirements of Law:
Information may be shared if required by law, or in the good faith belief that it is appropriate and necessary in connection with the operation of the business, to comply with the law, report illegal activity, cooperate with law enforcement, protect against legal liability, and defend our property, assets, rights, personnel, suppliers, agents, licensors, investors, or protect the personal safety of users, vendors, customers or the public.

We only share information under circumstances as described above. If you do not agree with us sharing your information under these circumstances, you should not visit the Website or purchase or use our products, services or subscriptions.

Data Retention and Protection

When you place an order through the Website, we will maintain your Order Information for our records unless and until you ask us to delete this information.

You may choose to opt out of our promotional emails by clicking on the “unsubscribe” button on the bottom of any Root Logic email, however you cannot opt-out of transaction-related emails from Root Logic.

While we take commercially reasonable steps to protect your information from unauthorized access, disclosure, misuse, alteration and destruction, you should understand that no system is impenetrable. While we use industry standard practices to protect information, we cannot guarantee the security of such information.

Non-U.S. Residents

Root Logic and its Website, servers, products, services and subscriptions are operated and sold in the United States and are governed by U.S. law. If you are located outside of the United States and wish to visit this Website, or purchase or use its products, services or subscriptions, you hereby irrevocably and unconditionally consent to this Privacy Policy and the use of information in the United States and elsewhere.

California Residents

If you are a California resident, California law may provide you with additional rights regarding our use of your Personal Information.

If you are a California resident and wish to opt out or receive more information about the sharing of Personal Information with third parties for marketing purposes under California Civil Code Section 1798.83, please send us an email to hello@getrootlogic.com send or us a letter to: Root Logic, Inc., 12 East 49th Street, 11th Floor, New York, NY 10017

Minors

This Website is not intended for individuals under the age of 13 and we will not knowingly collect information from them. If you are a minor under the age of 13 please do not give us your information. If you know of anyone under the age of 13 visiting this Website, please contact us so we can delete that individual’s data.

Changes

This Privacy Policy is effective as of the date specified above. We may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons..

Contact

You can contact us about this Privacy Policy by email at hello@getrootlogic.com or by mail: Root Logic, 12 E 49^th St, 11th Floor, New York, NY 10017.